Business | Inspiration | Networking The event

10 years of growth
The concept
Past editions
The editorial committee

Past editions

One to One Expérience Client : The business meetings of marketing decision makers.

In October 2023, more than 800 great personalities of Digital Marketing and Customer Experience will gather in Biarritz as part of the 9th edition of One to One Expérience Client for 3 days of inspiration, business and high level networking.

Discover below the highlights of the past editions.

Podcast "L'éthique sans filtre" with L'ADN

In 2023, we would like to talk about 2 subjects : Ethics and Data / AI.This themes are incrementally recuring inside companies, especillay with the rise of generative AI and the development of Chat GPT to general public, all activity sectors alike. That's why with l'ADN, we lors avec l'ADN, we have created a podcast's series of 5 epidodes to decipher the issues surrounding AI and data. Like a foretaste of what we will talk about in Biarritz next October. "L'éthique sans filtre" is born!Please note that this podcast is recorded in French.

New episode: Communications: how to avoid washing ?

How can we reconcile the story we tell with the collection of personal data? Is a label enough? And what does it actually mean to be honest and transparent? We talk to Fanny Auger, entrepreneur and storytelling specialist, and Adrien Rivierre, storytelling expert and founder of Narratopias.Enjoy!

2023 Highlights

L'éthique, c'est chic !

What's at stake for brands today ? Customer experience. The one that enables them to create and maintain a bond with their consumers. Why? Firstly, because the range of products on offer is huge (multi-channel, international, second-hand, etc.), and the only way to stand out from the crowd is to create emotion. Then there's the fact that consumers are being fed the customer experience, with brands competing for ideas on the one hand, and innovation providers on the other! Read more

2022 Highlights

OSONS !

The 8th edition of One to One Biarritz gathered an excess of 650 decision makers, brands and solution providers to inspire tomorrow's customers experience. Since its launch, the event has been a driving force in bringing people together, facilitating discussions, bringing people together, and even surprise them!Since its launch, the event has been a driving force in bringing people together, facilitating discussions, bringing people together, and even surprise them!
In 2021, after months of instability, pandemic and lack of social interactions, authenticity was the core of the edtion. In 2022, the dynamic was new, the desire for renewal was different with strong and boldness prevailed.

Focus 2021

Authenticity!

In 18 months, we have changed our paradigms a thousand times. At first sincerely convinced of the possibility of a "world after", we have slowly shifted towards a more realistic perception of our future: agile and multiple we hope, non-permanent and volatile probably, complex certainly.
And above all, authentic.

Focus 2019

A 6th edition focused on creativity, experience and action

In 2019 in Biarritz, creativity, experience and action were in the spotlight throughout the event.

01 / 03 oct. 2024 Biarritz

#1to1ExpClient #1to1Biarritz