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Program

Oct 9 | 11.30 am : Ecology, new cradle of innovation!

Discover the plenary that links ecology and innovation at the One to One Digital Marketing Biarritz 2019.

WEDNESDAY OCTOBER 9 | 11.30 AM -12.30 PM

You are an advertiser?

No question here of greenwashing, this kind of "carbon offsetting" that has allowed many players to buy a good conscience and earn some points for their brand image. The stage of the awareness is largely outdated, place to the emergence of new models. And this is where ecology is without doubt the carrier of innovation, who are these actors who create value through the product? When did social responsibility cease to be a constraint to becoming a resource? How to overcome the taboo of business when talking about ecology?

Introductive Discussion 

Moderated by 

Alex Jubien
lecturer et innovation evangelist


Speakers

Frédéric Bardeau, President & co-founder of SIMPLON.CO
"L’école Simplon.co lève 12 millions d’euros pour former les décrocheurs aux métiers du web", La Tribune, 02/04/2019


Dorothée Barth, co-founder of JHO
"Des tampons, serviettes hygièniques en coton bio", Challenges, 27/03/2019


Gilles Baucher, Director of network at BIOCOOP
"Biocoop, leader de la distribution spécialisée du bio, a inauguré en mai l’ouverture de son premier magasin zéro déchet à Paris" Institut du Commerce Connecté, 07/06/2019


Marc Violo, Marketing & Europe Communication Director at LOOP
"Le site e-commerce qui réinvente la consigne, challenges", Challenges, 30/01/2019


Apply for admission

8 / 10 oct. 2019 Biarritz

#1to1Biarritz