New inspirational formats:
- Talks by off trade personalities
- Fireside chats with decision makers / innovative players of the customer experience
3 high-stakes themes!

On this year programme:
⚡ « Always be daring, Sometimes give in, but Never give up » with Peggy BOUCHET, Sailor and entrepreneur
⚡️ « How can participatory democracy methods be used to re-engage consumers? » with Axel Dauchez, Founder at Make.org
⚡ « The virtues of failure and innovation, a philosophy of daring » with Charles Pépin, philosopher and novelist
And also: Marc Obéron, Producer and Founder of Cinema for Change and Laurence Devillers, Professor in Artificial Intelligence at CNRS